Running from 27 October to 3 November, it’s targeted at the general public, with the aim of getting them into Irish bookshops to be inspired by Irish books. The Booksellers Association are producing lots of lovely POS (posters, bookmarks, bunting, stickers, …), which will be circulated to booksellers and publishers. Here’s an extract of the press release, for more detail:
The inaugural Irish Book Week takes place from October 27th – November 3rd, a nationwide celebration of Irish books and bookshops. A collaboration between Bookselling Ireland and Publishing Ireland, the week will see events taking place throughout the country, celebrating Irish books and the central role bookshops play in Irish society and culture.
The week aims to encourage people into their local bookshop, and to highlight the important role bookshops play in the fabric of Irish life – fostering cultural creativity, community spirit and generating economic activity. Speaking about the week, Chair of Bookselling Ireland John Keane said: “Ireland has such a rich literary heritage and we are delighted to place that centre stage with Irish Book Week. A visit to your local bookshop always brings something different, and we are encouraging people to check in and see what is going on in their local community.”
We are hoping that as many Irish publishers (and people with public profile) as possible will make noise about #IrishBookWeek, and as many bookshops as possible, throughout the country, will have events to draw readers and buyers in. To this end, please fill in and return the Author availability form listing which authors would be available and where they are based, to Fiona Murphy FMurphy@penguinrandomhouse.ie, who is collating the information for distribution to booksellers, as soon as possible.