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London Book Fair

Image result for london book fair logoIRELAND AT LONDON 2020

The annual book fair encompasses the broad spectrum of the publishing industry and is the global marketplace and leading business-to-business exhibition for rights negotiation and the sale and distribution of content across print, audio, TV, film and digital channels.

  • In 2020, the London Book Fair will be held from 10 April to 12 March.
  • Publishing Ireland attends the London Book Fair each year
  • A networking Reception will take place in the Irish Embassy  on the Tuesday evening, details to follow.



  • Literature Ireland invites applications from Irish publishers wishing to exhibit and to promote their titles at the IRELAND @ LONDON stand at the London Book Fair, which takes place 10 – 12 March 2020 at Olympia, London.
  • In 2020, the IRELAND @ LONDON stand is located at 2A 91 in Olympia.
  • Applications will be welcomed from Irish publishers of established reputation and a strong international contact list, who wish to exhibit on the IRELAND @ LONDON stand.
  • Stand spaces will be assigned subject to availability.
Plus Standard Shared Table *
(Prime Location) (Max 2 exhibitors)
€1,750 €900 €1,000
Duration 3 days 3 days 3 days
Wall space 2 metres 2 metres 1 metre per exhibitor
Signage Company name Company name Company Name
Dedicated meeting table(s) 2 1 1
Exhibitor badge(s) 4 3 2
Free delivery of books / catalogues Yes Yes Yes
Reception desk services Yes Yes Yes
Business cards held at reception   Yes   Yes   Yes

 * The shared table package is an option for publishers who wish to share a table for the duration of the fair. Each shared table will have a maximum of 2 exhibitors. Each publisher will receive 1 meter of EITHER a poster space or shelf space along with 1 company sign above it. Publishers may apply jointly or individually. If publishers apply individually, Literature Ireland will assign publishers to shared tables on a first-come, first-served basis. The allocation of time at the shared table is the responsibility of each co-exhibitor.

**PLEASE NOTE that despite Fair price increases, stand prices have been retained at the same level as in 2019. For website listing at the London Book Fair, the Fair charges £160 per listing. We have chosen to make this optional. If you wish to be listed on the London Book Fair website, a further £160 fee will be incurred.

Expressions of interest should be made by email to Lynsey Reed ( by close of business on Friday 24 January. Please note that final stand graphics will be needed by Friday 31 January 2020.